→ Marketing Cz. 2 (definition) → Rozpocznij Naukę / Ściągnij Fiszki MP3

Pytanie		Odpowiedź
core products rozpocznij naukę		A basic product which is bought because of a particular need, e.g. a drink for thirst.
consumer staples rozpocznij naukę		Essential goods
augmented products rozpocznij naukę		A basic product with additional features and services added to the total package.
clone rozpocznij naukę		A new product, especially in the computer industry, which is almost the same as a successful one made by a more famous manufacturer.
consumer durables lasting products produced and sold in large quantities. rozpocznij naukę		Long
consumer discretionary essential but desirable goods rozpocznij naukę		Non
fast moving consumer goods rozpocznij naukę		Products sold in very large quantities, such as groceries. They are often bought and move through stores quickly.
generic products rozpocznij naukę		Products that are not known by a brand name, e.g. pharmaceutical products like paracetamol for headaches.
sell by date rozpocznij naukę		A time suggested for reasons of safety by which perishable goods should be used.
perishables rozpocznij naukę		Organic products, usually food, that go bad after a certain amount of time.

marketing cz. 2 (definition)